Apple’s Vision Pro headset was first displayed last month at its Annual Word-wide Developers Conference. The conference was held at the company’s headquarters in Cupertino, California, U.S. June 5, 2023. However, recent developments in the production process of the much-anticipated Vision Pro headsets have halted its release. As reported by Financial Times on Monday, this is a result of the intricacies of its design.
Apple launched its first augmented reality headsets last month in the United States. It was launched with a starting price of about $3,499-which is three times the cost of the highest-priced headset in Meta’s lien of mixed reality devices. Upon announcing the Vision Pro headsets launch, preparations were underway to produce fewer than 400,000 units by 2024. According to a credible source, the production of the headsets would be carried out by Apple’s only assembler of the device and Chinese contract Manufacturer-Luxshare.
In similar news recorded by the Financial Times, the iPhone maker already asked Suppliers from China to provide sufficient components for 130,000 to 150,000 units in the first year. It was also included that the company’s plans to provide affordable device versions had to take the backseat.
Although Apple and Luxshare did not immediately open up to emails inquiring about the specifics of the challenges. FT reported that the major setback in the manufacturing process is the production of micro-OLED displays for the device. There are major difficulties with producing micro-OLEDS that are free of defects.
A correspondent close to FT revealed that the setbacks in the production forecasted for 2024 were a major disappointment for Luxshare. Mainly because it was set to boost its capacity to build almost 18 million units per annum in subsequent years, but all the hope for that has been dashed due to the production scale-down.
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