Vertebrae and DFS in partnership develops web-based Augmented Reality  implementation
web-based AR

Vertebrae and DFS in partnership develops web-based Augmented Reality implementation

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  • Post category:AR News

Vertebrae, a 3D and AR solutions provider, has partnered with DFS to launch a web-based AR implementation. Using tech provided by Vertebrae, DFS provides clients with 3D and AR-enabled visualizations for 10,000+ of its sofas.

This enables buyers to see and experience the items in their home virtually. Ever since it was launched in January, the partnership has received notable results for DFS, including a 106% increase in Revenue Per Visit (RPV) and a 112% conversion lift for buyers who have interacted with augmented reality and 3D.

“We knew that 3D and AR would deliver an innovative shopping experience that went far beyond video or still images. Now digital shoppers can bring a virtual sofa into their home or office and even walk around it to see if it fits their space and matches the existing style of the room.” – James Vernon, Head of Online at DFS.