LA Galaxy and Herbalife Nutrition announced the launch of ARIA 360 AR an immersive fan experience. The “LA Galaxy AR Experience” is one of a kind for a major league soccer team.
Soccer fans can access the augmented reality experience by visiting herbalifelagalaxyar.com, where they will gain unique access to exclusive stadium areas, such as Champions Lounge, the locker room, and watch teams take the field in an immersive experience.
“We are thrilled to work with our partners at LA Galaxy to offer this up close and exclusive experience. We’re excited that this unique activation will provide fans with access to Galaxy players, who will share nutrition and healthy lifestyle best practices–which are cornerstones of Herbalife 24 sports nutrition.” – Ibi Montesino, SVP and MD, Herbalife Nutrition, North America.
The AR experience will provide fans an opportunity to interact with LA Galaxy players like Julian Araujo, Efrain Alvarez, Joe Corona, Ethan Zubak, and Sacha Kljestan and learn about effective sports nutrition and being encouraged to “find your inner athlete.”
According to Chris Klein, President, LA Galaxy Club – “We are excited to roll out this new innovative technology that allows soccer fans far and wide the opportunity to lose themselves in this immersive experience where they can tour the stadium, interact with players, hear the roar of the crowd, and go up against the pros in a virtual soccer match.”
Herbalife Nutrition and LA Galaxy have been partners since 2007. The LA Galaxy Experience will be available for fans through April 2021.
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