In collaboration with The Good Glamm Group, the leading provider of augmented reality (AR) and artificial intelligence (AI) solutions for the fashion and beauty industries, Perfect Corp. has launched new virtual try-on and AI Skin Analysis experiences that are expected to revolutionize the shopping experiences for its D2C brands’ customers in India. These wildly well-liked, quickly expanding, and forward-thinking skincare and beauty brands are the most recent to provide individualized, interactive, and high-end online shopping experiences.
Customers of MyGlamm in India can now take advantage of a truly immersive and distinctive shopping experience with virtual makeovers, trying on cosmetics, and seeing the results in real-time. Modern AR and AI technology combine to produce a hyper-realistic product try-on experience for beauty enthusiasts to experiment with.
Without the need for physical product sampling, the instantaneous, ultra-personalized experience is straightforward, boosting customer satisfaction and confidence. It also contributes to the creation of interactive and enjoyable shopping journeys.
Customers of the Organic Harvest and St. Botanica brands can get a thorough skin analysis and a customized skincare regimen in just a few seconds, thanks to Perfect Corp. The ultra-precise skin analysis experience incorporates the most recent developments in deep learning to provide users with a highly-accurate evaluation. It assigns users a unique skin score across various indicators, including wrinkles, spots, moisture, dark circles, and oiliness.
The quick and accurate tool can provide each Organic Harvest and St. Botanica customer with a customized skincare regimen using AI to analyze the skin scan results. A truly unique and individualized experience is offered to users through the personalized skincare regimen, which assembles products to address the specific issues identified.
“We are delighted to have partnered with the Good Glamm Group to offer our hyper-realistic virtual makeup try-on tool and dermatologist-verified skin analysis technology to all beauty lovers in India,” said Alice Chang, founder and CEO at Perfect Corp.
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