Investors are betting big on VR and AR even though immersive technology is yet to catch on with mainstream consumers. Polyarc, which was founded in 2015 by experts of Bungie, has raised USD 9 million in funding, which was led by Hiro Capital. Now the Seattle based company plans to add AR to its core competency within the studio.

Tam Armstrong, co-founder and CEO, stated that –

“The pillars of Polyarc’s development in VR are physical interaction, emotional feedback, and suspension of disbelief through immersion.” “We anticipate that our pillars of AR development will be physical interaction, emotional feedback, and suspension of disbelief through object persistence. Experiencing the feeling that a character is a living being in our own world — not just in another world somewhere else — will be a powerful experience for players.”

Tam Armstrong feels strong about AR and VR, indicating advances in software and hardware development like untethered devices.

“We are collectively contributing to a new form of computing, and it takes time to build a full-stack that results in good user experience.” “As the industry grows, we scope our projects and grow the company carefully in step.” – Tam Armstrong, CEO

The company is focused on using the fully-tracked mechanism to create new ways for players to connect with characters. One trend in favour of Polyarc is there is an uptick in video game engagement amid the COVID-19 situation, which is encouraging gaming adoption in the US. According to the company, the funding will help Polyarc to work on various projects, including additional VR titles. Also, Ian Livingstone, one of the founding partner of Hiro Capital, will be on the board of Polyarc.