Hero MotoCorp Launches an AR Showroom in Partnership with Adloid
Hero MotoCorp AR Showroom

Hero MotoCorp Launches an AR Showroom in Partnership with Adloid

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A deep tech company with a focus on AR, Adloid, is partnering with Hero MotoCorp for the launch of a first-of-its-kind immersive augmented reality showroom. Adloid uses its proprietary technology to bring in features such as hotspots, configurators, remote sales assistance, and more.

As a result, Hero MotoCorp is bringing a new 360-degree shopping experience for its customers powered by augmented reality.

Vikas Malhotra, Head for Business Solutions & Support at Hero MotoCorp said,” At Hero Motocorp, we were looking for an agile partner to co-create digital buying journey of our products, a highly skilled and passionate team from Adloid did the job exceptionally well by providing a truly World-class solution for Virtual Showroom, Product Configurator and AR experience for our product portfolio.”

“Speed, agility, and dedication of the team working on the project helped us in releasing the same in a very short span of time without a single physical meeting reflecting professionalism. We look forward to more such associations with the team and wish them luck,” he added.

Kanav Singla, Founder & CEO of Adloid commented, “Augmented Reality is helping us move beyond inherent human limitations and present contextually relevant information to people. Our partnership with Hero Moto Corp is one such example where we are changing the way people shop and experience products online. The inherent limitation of a physical showroom is a thing of the past.”

The AR showroom is a huge leap for the digitization of business operations and provides the customers a means to explore, configure, and experience the Hero MotoCorp products right from their homes.

Adloid has also eliminated the need for bulky hardware required for the technology to function, thereby, making it more accessible. An individual with a smartphone can easily access the experience and visit the virtual showroom with the help of a simple web app.

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