holoride and HTC Partner to Launch VR Glasses for In-car Entertainment
VR Glasses for In-car Entertainment

holoride and HTC Partner to Launch VR Glasses for In-car Entertainment

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The company focused on advancing the future of in-vehicle entertainment, holoride, is partnering with HTC VIVE to deploy its extended reality tech in VIVE Flow.

VIVE Flow is a compact and lightweight immersive glasses device designed to take the passengers in the backseat of a car to an exciting virtual world. VIVE Flow will be the first holoride-ready VR device for integration in cars, expected to launch in the second half of 2022.

holoride combines XR content with real-time motion, location, and navigational data from the car and its environment to deliver hyper-immersive experiences. It will enable users to navigate the virtual worlds with the same intuitive gestures through the VIVE Flow. Moreover, it features an advanced cinema mode that will allow users to experience 2D content on a virtual, motion-synchronized cinema screen.

“holoride is on a mission to create exciting in-vehicle experiences for passengers to travel the metaverse, and that starts with putting our technology in the hands – or on the heads – of riders,” said Nils Wollny, CEO and co-founder of holoride.

“VIVE Flow is the ideal device for on-the-go XR, so we are thrilled to be partnering with HTC VIVE to give riders direct access to holoride. The glasses’ sleek, portable design means riders can enjoy a fun and connected experience anywhere they go.”

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