The virtual world platform SuperWorld is releasing an art exhibition and NFT gallery in augmented reality called “AMAZONIA,” created in partnership with MONOGRAMA, a decentralized autonomous organization (DAO). The exhibit features artworks, music, videos, and cultural artifacts from members of the Paiter Surui and Cinta Larga tribes of Western Brazil.
Two 3D-modeled galleries in AR geo-pinned by the tribes on their respective land in the Amazon rainforest will host the exhibit. The works displayed will go on sale or for auction as NFTs on the SuperWorld NFT Salon.
SuperWorld Co-Founder and CEO Hrish Lotlikar said, “At SuperWorld, our vision is to help build a better world, and a move toward helping indigenous cultures and bringing attention to people in need all over the globe aligns perfectly with our business model. The AMAZONIA project gives people all over the world the perfect opportunity to appreciate digital art in augmented reality and to affect profound change on the ground.”
The proceeds gathered through the project will be put towards preserving the cultural and artistic legacy of the tribes and presenting them across the world to showcase their creativity and struggle.
“We’ve worked hand-in-hand with the tribes for months to build awareness,” said the well-known artist Patrick Amadon, who played a crucial role in bringing the project to life. “Our hope is that these NFTs will continue to exist as symbols of defiance and preserved history, while people from around the world can visit and immerse themselves in the culture of these great tribes via AR.”
Hervé Delhumeau, Founder and CEO of MONOGRAMA, said, “The AMAZONIA exhibit serves as a groundbreaking use-case scenario of how augmented reality and NFTs can create a positive social impact. As both a vehicle to promote art from different regions and cultures, and as a bridge to connect the physical with the digital worlds, AMAZONIA will raise awareness of the tribal communities, and help efforts to improve conditions in the region.”
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