Nextech AR and Kmart Australia Expand Their 3D Model and AR Tech Contract

Nextech AR and Kmart Australia Expand Their 3D Model and AR Tech Contract

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The leading augmented reality solutions provider, Nextech AR Solutions, has announced a multi-year expansion of its 3D and AR eCommerce contract with Kmart Australia. The annual contract will enable Kmart Australia to index 500 homeware SKUs with Google’s 3D AR search and access Nextech’s ARitize Decorator platform.

Nextech had been picked as an Early Access Partner for Google’s 3D AR Search Program. This enables Nextech to grant Kmart Australia exclusive early access to the 3D search program, allowing the company’s 3D models to rank higher in organic Google search results.

Moreover, Kmart Australia will also benefit from the ARitize Decorator platform that could help enhance the customer journey and decision-making process. ARitize Decorator enables customers to virtually preview home furnishing and decor in the desired location, using a simple 2D photo of a room.

Evan Gappelberg, Nextech AR CEO, said, “This one year 500 homewares SKU contract with Kmart Australia serves as a clear validation of the benefits of our 3D modeling and AR for eCommerce solutions, and we are excited to continue working and growing with Kmart Australia, who are proving to be innovators in their space.”

“We are continuing to create tremendous value through the eCommerce ecosystem with not just 3D models and AR visualizations but also with our relationships with big tech companies like Google and others,” he added.

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