University of Copenhagen Conducts a Research to Encourage Vaccination Using a VR Game
Vaccination Using a VR Game

University of Copenhagen Conducts a Research to Encourage Vaccination Using a VR Game

Researchers in Denmark are using a virtual reality game of maneuvering through a virus-infected crowd in a city square to encourage more COVID-19 vaccinations.

The University of Copenhagen is leading the experiment wherein the participants put on VR glasses to act like an older person crossing the square while avoiding red-clothed bypassers to signify those infected with COVID-19. The vaccinated individuals within the game are showcased dressed in blue.

“It was fun, definitely. It felt like you were there,” said Adam, a participant who got infected in the game he played in a Copenhagen park. However, he had already taken a COVID-19 shot before the engagement activity.

“We know from similar studies that after people went through a virtual reality experience like this, their vaccination intention increases. We have observed this with COVID already,” said Robert Bohm, the professor of psychology at the University of Copenhagen, mentioning a previously conducted online study by the researchers.

He further suggested that the idea could be deployed at doctor’s offices. 

According to the World Health Organisation, immunization prevents 4 million to 5 million deaths every year. In a survey conducted by EU agency Eurofound during February and March, a quarter of European Union adults stated they would refuse a COVID-19 shot.

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