The Silicon Valley-based startup working on a novel category of immersive displays, Brelyon, is partnering with GameWorks, an esports and entertainment company, to provide its headset-less virtual reality gaming experience at GameWorks locations nationwide.
Brelyon has amassed an enormous number of strategic partners, including several Fortune 500 companies, since its inception in 2018. The company has pioneered the world’s first no-headset display technology with monocular depth.
Brelyon’s Ultra Reality™, built after years of research and development, will foster a new era of holodeck-like, immersive displays that would replace the conventional desktop monitor. The company plans to launch the technology, currently in pilot for a range of gaming, financial and industrial applications, at CES 2022.
The partnership will enable Brelyon to introduce its technology to audiences nationwide and capitalize on the growing popularity of esports and gaming.
“Users want more immersion, but the problem with new display technologies has been incompatibility on the content side and user’s inconvenience on the user-experience side,” said Dr. Barmak Heshmat, PhD, CEO and Founder of Brelyon.
“Brelyon has heavily innovated around these major bottlenecks to build a bridge between content gamers are familiar with and love and high-fidelity immersive experiences they yearn for. As a premium esports arcade with locations across the country, GameWorks is the ideal partner with which to expose the Brelyon experience to the masses. Our partnership allows gamers to get a glimpse of the future of PC gaming before it’s available in the consumer market.”
On the other hand, GameWorks will feature a new type of gaming hardware while innovating in the world of out-of-home esports to provide gamers an exhilarating gaming experience.
“GameWorks is always looking to be at the forefront of gaming and esports innovations to deliver to gamers with an optimized experience offering the latest and greatest technology,” said Darren DesRoches, COO of GameWorks. “Brelyon is a cutting-edge gaming technology that makes you feel transported, offering a cinema-scale experience in a standard monitor.”
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