An enormous photo-mosaic has been planned for the corner of Granville and West Georgia streets to raise money for mental health support at St. Paul’s Hospital.
10,000 donors will submit photos to make up the overall image, called the ‘Pixel Moment’, of 60 ft. by 20 ft. The overall mosaic will be designed by Andrea Wan, who has worked with the likes of the New York Times and Apple.
The huge mosaic that will be placed above the London Drugs at the intersection will also have an exciting augmented reality component at its top.
The organizers stated in a press release, “When scanned with a smartphone, components of the art piece will be animated, bringing another engaging element to the experience.”
To participate and feature your picture on the mosaic, you can donate $5 per photo or pixel for the cause on the Pixel Moment website. St. Paul’s Hospital has experienced an upsurge in visits linked to mental health which is why the fundraising initiative has been undertaken.
“Mental health and substance use visits have increased by 76 percent, and 70 percent of patients treated by the mental health programs have both a mental health condition and substance use disorder,” said the release.
St. Paul’s Foundation Future Leaders is the organization behind the initiative. It is a group of young professionals who volunteer to help raise money and build awareness to support Providence Health Care and St. Paul’s Hospital, run by the St. Paul’s Foundation.
Matt Ilich, a member of the St. Paul’s Future Leaders Committee, said, “Our goal is to inspire and engage with as many people as possible to show how small actions and donations as little as $5 are within their reach, and that together we can do our part.”
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