The comprehensive augmented-reality (AR) solutions provider, NexTech AR Solutions, has unveiled a next-generation AR platform called LiveX. Undoubtedly the visual and experiential content has seen a chunk of innovations in the recent past, but no company or software has been able to create a truly immersive and all-encompassing digital platform of the future.
LiveX combines the company’s cutting-edge augmented reality technology with digital events, a burgeoning creator market, walled garden advertising space, and a turnkey, free-to-use approach. This amalgamation positions the new platform as a significant milestone toward an integrated digital future.
“LiveX sits at the intersection of the massive creators’ market and the enterprise market where simultaneously on the LiveX platform you can have a 3-day corporate summit with speaker tracks, breakout rooms, chat and AR holograms, all with real-time analytics while a YouTube star is playing guitar and singing for his or her millions of followers (earning money from ads), while Nextech is putting on a Capital Markets Day, while a restaurant in Canada is hosting a top chef cooking show, while a non fungible token (NFT) auction is happening, all while product is being demoed and sold from thousands of Shopify site owners. Being able to do all this and more on one integrated digital-experience platform is the power of LiveX!,” said NexTech Founder and CEO Evan Gappelburg.
The platform has already been deployed at certain applications and has begun to deliver exceptional value in numerous industries, ranging from retail and education to entertainment and media. “It’s going to be self-serve this summer — anybody can go onto the platform just like you go on to YouTube and create your channel. That’s going to all be live this summer.”
The continuing megatrend of digital transformation and a growing creator market presents a unique opportunity for LiveX. It could become the next normal similar to watching a YouTube video or attending a Zoom call.
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