Hudson launching contactless airport shopping experience

Hudson launching contactless airport shopping experience

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After launching Hudson Nonstop contactless stores, Hudson is now launching a new contactless airport shopping option for flyers with kiosks equipped with tech-enabled vending machines.

Hudson has 1,000+ stores in airports, tourist destinations, and commuter hubs across North America. The company mentioned that the newly launched automated retail concept focuses on creating a contactless, 24/7 retailing space suggestive of a mini shopping mall.

The company has partnered with both global and local brands on a variety of specialty products.

Next to the vending machines will be touchscreens protected with an anti-microbial shield to showcase merchandise images along with product info. Machines that sell eyewear brands will have personalized AR tech installed into the interface to provide flyers virtual try-on.

Hudson will also have their sales associates on-site to help shoppers with their queries.

The company launched its first automated retail on the 26th of March at Myrtle Beach International Airport. It now intends to open the concept at Norman Y. Mineta San Jose International Airport in California and Chicago Midway International Airport.

“Automated retail provides us with an avenue to recreate the strong sense of place associated with our stores within the confines of a smaller, non-traditional footprint – all while capitalizing on the dwell time, exposure, and convenience the airport environment affords. For the traveler, this translates to more variety and accessibility to the quality brands they are accustomed to seeing in an environment that enables them to shop on their own schedules.” – Brian Quinn, COO, Hudson.

Brands partnering with Hudson include:

  • Eyewear brands Revo and Maui Jim.
  • Skincare brands Art of Shaving and Plexaderm.
  • Electronic brands Belkin, Sony, Apple, Brookstone, and Beats.

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