Wiztales Unveils Its New Metaverse Initiative Called ‘Altyug’

Wiztales Unveils Its New Metaverse Initiative Called ‘Altyug’

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The leading event tech platform, Wiztales, has unveiled its new metaverse initiative called Altyug to enable the retail and event industry to deliver exciting virtual reality experiences to their customers.

The platform allows customers to live in a virtual world and experience shopping, hyper-casual gaming, and intuitive interactions with peers in the same environment. The customers will also have the freedom to explore several immersive, realistic, and futuristic venues with multiple points of interaction at the click of a button while sitting at home.

Altyug also aids retail brands in the creation and acquisition of virtual land inside the metaverse. Customers can visit these branded stores within the metaverse and walk up to a mannequin or a clothing item in a virtual store to get more information about the product, watch the product in AR, and then purchase the product through the website.

“Wiztales has always been about experiences. With Wiz365 (our Virtual Event Platform), we just touched the tip of the iceberg. We made people comfortable with virtual environments. It’s taken to take it a notch higher. Altyug is going to be game-changing,” said Sumanyu Soniwal, the founder and CEO of Wiztales.

The platform’s users have previously only looked at the experiences the company created for them with limited interaction. However, with Altyug, they can be inside those experiences with no restrictions whatsoever. The company aims to transform the retail and event industries by introducing them to virtual collaborative shopping, digital shopping experiences, and life-like interactive events.

It will be a fantastic opportunity for retail brands because the technology will provide them with a one-stop solution for acquiring customers in the metaverse and gauging traction for their products. Because the entire experience is real-time, brands can receive instant orders from customers, feedback on their products, and understand their customers’ tastes and preferences.

Altyug’s launch has the potential to revolutionize the entire market by providing excellent immersive experiences and promoting an entirely new perspective for this ever-evolving industry.

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