The leading global cryptocurrency exchange, KuCoin, has partnered with the metaverse with a mass-market appeal, Ertha, to launch an Immersive Metaverse Office. The company is set to open the doors for its virtual office on July 28, 2022, a significant milestone for widening its reach within the metaverse.
KuCoin is a pioneer in the cryptocurrency arena that had begun making dominant steps towards establishing its position in the metaverse last year. Nevertheless, the new partnership is an excellent move for both entities. For Ertha, it is their first successful integration of a leading real-world brand into their metaverse. For KuCoin, it is a momentous step for accelerating its progress towards positioning itself as the most metaverse-friendly crypto exchange.
KuCoin was launched in September 2017 and currently functions with its operational headquarters in Seychelles. It has emerged as a well-known user-oriented platform offering over 700 digital assets by extensively focusing on inclusiveness and community action reach. Currently, the platform provides Spot trading, Margin trading, P2P fiat trading, Futures trading, staking, and lending services to over 20 million users across 207 countries and regions.
Ertha is a complex and intricately designed metaverse to enable the creation of new governments, economies, and alliances amongst its players. The entire virtual environment is segregated into 350,000 land plots, each of which can collect taxes, fees, and other forms of revenue via the transactions happening on or through them. Players must think strategically and strike a perfect balance for production, trade, and financial budgets to emerge victorious amongst their competitors.
The new partnership will enable the players in Ertha’s Early Beta to walk into the state-of-the-art and fully-functional KuCoin virtual office, where they can browse live market charts and begin trading within seconds.
Ertha’s Beta is open for all and aims to provide the players a closer look at its gameplay mechanics and role-playing systems. The platform also recently launched a character creation tool that offers a wide array of exciting options for players looking to create a metaverse-ready identity.
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